Big Tobacco’s Menu of Addiction

It’s not just about cigarettes anymore. From pouches to heated tobacco products to e-cigarettes, Big Tobacco has created an entire menu of products to target every current and potential customer.

What’s behind this expansion?

Tobacco companies say they want to offer “better alternatives” to cigarettes. Just like they did in the 1950s with filtered cigarettes, and the 1970s with “light” and “low-tar” cigarettes—neither of which made tobacco use any safer.

In reality, this expanding menu is about having as many ways to hook as many people as possible.

How does Big Tobacco target you with its menu of addiction? Hover or tap to explore the toxic products they’ve created for everyone.

When it comes to tobacco, Big Tobacco suggests…

If you aren’t interested in tobacco, they want you to try…

Big Tobacco even has something to persuade those who aren’t interested in tobacco or nicotine—including young people. For them, Big Tobacco pushes…

No matter how Big Tobacco spins it, this expanding menu of options is about one thing: having more ways to hook more people.

If a restaurant offered items that made customers sick or even killed them, wouldn’t it be shut down?