The Tobacco Industry is After Youth

June 02, 2020

Tobacco kills up to two-thirds of its users, so tobacco companies must continually find new customers or risk going out of business. The tobacco industry has a long track record of targeting youth through advertisements, thereby guaranteeing loyal (or, more accurately, addicted) customers for another generation.

Learn about how the tobacco industry is leveraging social media, event sponsorship and other tactics to hook new consumers.

Tobacco industry youth marketing happens on social media